Seller tools

What is my publishing asset worth?

Pick the asset types you want to value, fill in the details, and get an instant estimate. For a Professional Asset Valuation, submit your assets for review.

Asset Valuation Calculator

Pick the asset types you want to value, then fill in the details. Estimate updates in real time. For a Professional Asset Valuation, submit your assets for review.

Step 1 — Select your assets

Estimated valuation range

$0 – $0

Estimated range. Actual valuation depends on engagement quality, compliance history, content library, and growth trajectory.

Professional Asset Valuation

Three steps to a certified valuation.

01

Submit basics

Five minutes. Tell us the category, monetization model, and ballpark figures. No documents required at this stage.

02

Diligence call

A 30-minute call with the PIB team to walk through your data sources, traffic mix, and operational structure.

03

Receive the valuation

A written valuation report with methodology, comparables, and a suggested ask range. Yours to keep — list with PIB or don't.

What we look at

The Professional Asset Valuation formula.

  • Trailing twelve-month revenue and net profit
  • Revenue concentration and diversification
  • Traffic source mix and resilience
  • Authority signals and backlink profile
  • Operating entity structure and transferability
  • Content production cost and freelancer dependency
  • Email list size and engagement (if applicable)
  • Comparable transactions in the past 24 months

The Professional Asset Valuation is an opinion. It does not constitute an audit or appraisal. Buyers run independent due diligence; sellers warrant the accuracy of submitted data.

What is my publishing asset worth? · Publisher In a Box Marketplace · PIB Asset Marketplace