Page Network + Website Portfolio
Women's lifestyle network, four pages on one calendar
At a glance
GrowingAudited by Publisher Market before publication
- Monthly profit
- $14,800
- $177,600 per year
- Asking multiple
- 2.2×
- of yearly profit
- Followers
- 2.3M
- Asset age
- 4 years, 7 months
- US audience
- 76%
Today, per month
$14,800
The listing's own figure
After Publisher Market's growth plan, per month
$37,800 to $58,600
2.6× to 4.0× today's figure, modelledSee the plan
Included in the sale
- Facebook page2.3M followers
- Monetization accountsMeta content monetization
About this asset
Network of four women's lifestyle pages totaling 2.3M followers, run from one content calendar and one editing bench. Meta CM active on all four with 20 months of payout history. PIB verified cross-page reach, payout statements, and the shared operating entity.
The story so far
Where it started, where it is, why it's for sale
- 01Where it started
Built page by page from 2020, each launch faster than the last.
- 02Where it is today
A four-page network with a professional content operation behind it.
- 03Why the owner is exiting
The operating partners are splitting up and chose a clean joint exit.
Publisher Market Professional Asset Valuation
Estimated market value
Headline
$420,000
Confidence range
$380,000 – $450,000
Confidence level
High
The $395,000 ask sits inside the Publisher Market range. An offer under $380,000 lands below the range Publisher Market published, and the seller reads it with the same report in hand.
Asset snapshot
Audited by Publisher Market before publication
- Niche
- Women's lifestyle
- Total assets
- 4 pages, 1 operating entity
- Monetization
- CM active on all four pages
- Payouts
- Paid monthly, 20 consecutive months
- Violations / suspensions
- None on record
- Last posted
- Active daily
What is driving value
Why this asset is strong
Portfolio effect without portfolio overhead
Four pages share one calendar, one edit bench, and one entity. A buyer gets diversification across audiences with single-business operating cost.
Cross-promotion flywheel
Each page seeds the others' best posts. New content reaches 2.3M potential followers on day one, which is why the network grows faster than any page did alone.
What is limiting value
What a buyer takes on
Single monetization channel
Revenue is Meta CM only. The size makes it stable, but the obvious buyer move is adding a site and email layer, which is work.
Publisher Market growth plan
Revenue, now and next
The first figure is what the asset earns today. Everything under it is what Publisher Market does with an asset like this one, move by move, with the assumption behind each range in the open. A following on one platform is the start of a media business, not the end of one.
- Today, audited by Publisher Market$14,800
- FacebookPut a daily editorial layer on the pages+$2,200 to +$5,900
- WebsitesPut a website behind the pages+$2,200 to +$5,900
- SearchOpen Google Discover+$11,800 to +$17,800
- SyndicationSyndicate the articles+$5,900 to +$8,900
- EmailBuild the email layer+$200 to +$2,300
- New platformsRepost the archive on Instagram, TikTok, YouTube and Threads+$700 to +$3,000
- After the plan, per month$37,800 to $58,6002.6× to 4.0× today's figure, modelled
The listing's own figureModelled, low caseModelled, up to the high case
1FacebookPut a daily editorial layer on the pages+$2,200 to +$5,900
+$2,200 to +$5,900 per month
- The move
- Keep the posting schedule, and have an editor pick, time and rework the top posts each day. Steady human editing is what page payouts respond to.
- The arithmetic
- +15% to +40% on today's $14,800 from the pages.
- What it takes
- 30 to 60 minutes a day across the pages.
2WebsitesPut a website behind the pages+$2,200 to +$5,900
+$2,200 to +$5,900 per month
- The move
- A site the pages link into turns the same posts into display sessions, and gives the audience an address outside the platform.
- The arithmetic
- Display revenue at 15% to 40% of the pages' $14,800 payout in the first year.
- What it takes
- A site build and a posting mix change, then ongoing.
3SearchOpen Google Discover+$11,800 to +$17,800
+$11,800 to +$17,800 per month
- The move
- The same stories the pages post, published as articles on the site, reach readers through Discover in the Google app. A network that earns on Facebook earns about as much there.
- The arithmetic
- About what the pages earn on Facebook: 80% to 120% of today's $14,800.
- What it takes
- Article and image templates on the site, then daily publishing.
4SyndicationSyndicate the articles+$5,900 to +$8,900
+$5,900 to +$8,900 per month
- The move
- The same articles on MSN, NewsBreak, SmartNews and partner networks, paid on their views.
- The arithmetic
- About half of what Google Discover earns: 50% of $11,800 to $17,800.
- What it takes
- Feed setup and partner applications.
5EmailBuild the email layer+$200 to +$2,300
+$200 to +$2,300 per month
- The move
- Sign-up units on the sites and the pages feed a daily digest with its own ad and sponsor line, owned outright and outside any platform.
- The arithmetic
- 0.1% to 0.4% of followers captured over a year, at $0.10 to $0.25 per subscriber per month.
- What it takes
- A newsletter stack and sign-up units, twelve months to scale.
6New platformsRepost the archive on Instagram, TikTok, YouTube and Threads+$700 to +$3,000
+$700 to +$3,000 per month
- The move
- The content already exists. Cut it for each platform, and their creator programs pay on views.
- The arithmetic
- +5% to +20% of the pages' payout.
- What it takes
- An automation extension, then ongoing.
From the valuation report
Note 1 · $4K to $8K monthly
Add the website layer
2.3M social followers and no owned traffic destination. A lifestyle site fed by these pages is the standard PIB build, and the network's reach de-risks it.
Note 2 · $2K to $5K monthly
Sponsorship packages
The audience profile fits CPG and wellness sponsors. No direct-sold placement has ever run.
Rather not run it yourself
Publisher Market runs publishing businesses for owners who prefer not to run them day to day, on this plan or one written for the asset after close. A separate conversation, and it changes nothing about this transaction.
A scenario, not a forecast. Publisher Market modelled these figures from the listing's own numbers and the assumptions shown, for a buyer who runs the plan. Platform policy, market rates and execution decide the outcome, and Publisher Market guarantees none of it.
Locked
What opens after the NDA
A Certified asset stays anonymous in public so the seller is not announcing an exit to their own audience and their competitors. You ask, the seller decides, and the tri-party NDA opens the rest.
- The owner, the page and site names, and the direct links
- The seller's full confidential description
- The standardized data room: payout statements, traffic exports, and entity records
Private detail
Sign in to ask for access
The owner name, the asset names, the direct links, and the full confidential description open once the seller approves your request.
Sign inWhat you are buying
What transfers at close
- The operating entity that holds the Business Portfolio. You acquire the entity, not the pages on their own.
- Admin rights on every property named in the listing, added in stages across a 48 to 72 hour transitional window.
- Monetization setup and payout configuration on each property, exactly as the seller runs it today.
- The full content archive and posting history across the network.
- The website, email list, and brand IP where the listing names them.
- Connected accounts, automations, and documentation named in the listing.
Transferring the entity keeps monetization and payout history intact across every property. The seller confirms the exact inventory in writing before escrow funds, and anything the listing does not name is not part of the transfer.
Verification and diligence
What Publisher Market checked, and what it did not
Publisher Market audited this asset before the listing went live. Verification is a review of evidence the seller produced, not an audit opinion, and it does not replace your own diligence.
Checked before publication
- Revenue history against the payout and network statements behind it.
- Payout records on the platforms the asset earns from.
- Compliance history, including violations and suspensions on record.
- Account health and the standing of the operating entity.
- Traffic and reach data, pulled from the source rather than a screenshot.
Still yours to check
- Future performance. Verification covers what happened, never what happens next.
- Platform policy decisions, which sit with Meta and the ad networks and change without notice.
- Fit with your tax, legal, and financing position.
- The full document set, which opens in the data room once the NDA is signed.
Publisher Market re-confirms payout status and account standing during the transitional admin window, before escrow releases to the seller.
How the deal runs
Publisher Market runs this sale, from first contact to funds release
- 01
Verify your identity
Buyers anywhere complete KYC through Persona before Publisher Market opens anything. Escrow and identity partners apply their own country coverage.
- 02
Sign the tri-party NDA
Buyer, seller, and Publisher Market sign through PandaDoc. The brand name, the handles, the direct links, and the private figures open to you on signature.
- 03
Publisher Market opens the data room
Publisher Market has already run its diligence: revenue against payout statements, traffic from the source, compliance history, and the operating entity. The Professional Asset Valuation sits beside the documents.
- 04
Offers go through Publisher Market
You make your offer to the brokerage team, not to the seller. Publisher Market presents every offer, carries the seller's answer back, and keeps every buyer on one timeline.
- 05
LOI and terms, with Publisher Market in the middle
Publisher Market drafts the letter of intent and the transfer terms from its entity-transfer templates, and works the open points between you and the seller until both sides sign.
- 06
Escrow.com settlement and a Publisher Market-managed transfer
You fund Escrow.com directly, and Publisher Market never holds the money. Publisher Market manages the transfer step by step, the seller provides transitional support, and Escrow.com releases when you confirm the last milestone.
This is a Publisher Market brokered sale. Identifying detail opens after the tri-party NDA, every offer passes through Publisher Market, and purchase funds settle through Escrow.com and never touch Publisher Market.
After close
What happens after the sale
The handover
Admin access moves in stages across 48 to 72 hours while the seller stays in place. Where the listing includes seller transition help, the listing names the window and the scope.
The first weeks
Cadence has to hold on every property at once. A network drops faster than a single page when output slips, so line up the calendar and the editing bench before the transitional admin window opens.
If you would rather not run it
Publisher Market runs publishing businesses for owners who prefer not to run them day to day. That is a separate conversation with the marketplace team, and it changes nothing about this transaction.
Questions and answers
Nothing answered yet
Ask the seller in public. The answer posts here for every buyer, so the same question is not asked over and over.
Ask a question
Log in to ask the seller. Answers are public. For private questions use Ask the seller after unlocking.
Log in to askDisclaimer
Before you rely on these figures
Every earnings figure on this listing is reported by the seller, stated as a range, or modelled by Publisher Market, and none of it is a promise of future results. Growth ranges are scenarios built from the listing's own numbers and the assumptions shown beside them, not forecasts. Verify every figure in your own due diligence before you commit. You are responsible for that diligence and for your decision to buy. Publisher Market brokers this sale and runs the diligence with you: payout statements, traffic sources, compliance history and the operating entity.
A Professional Asset Valuation is an opinion derived from data the seller submitted and Publisher Market's own method. It is not an audit, an appraisal, or a guarantee of value, and Publisher Market makes no warranty of its accuracy. Sellers warrant the accuracy of everything they submit.
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