Facebook page

Food page, monetization approved but dormant

PIB Certified

At a glance

Dormant

Audited by Publisher Market before publication

Monthly profit: $74; $888 per year
Asking multiple: 1.6×; of yearly profit
Followers: 8.3K
Asset age: 14 months
US audience: 97%

Today, per month

$74

The listing's own figure

After Publisher Market's growth plan, per month

$300 to $300

4.1× to 4.1× today's figure, modelledSee the plan

How it earnsFB CM (residual)$74

Included in the sale

Facebook page8.3K followers
Monetization accountsFB CM (residual)

About this asset

Single Facebook page in the food niche. 8,260 followers at 97.5% US (99.4% English-speaking). Content Monetization is approved with payouts configured. Page has been dormant since March 8, 2026, owner does not have time to continue running it. Pre-dormancy run rate ~$130/month, current 90-day avg $74/month.

The story so far

Where it started, where it is, why it's for sale

01Where it started
Niche food page built up to 8,260 followers with an unusually pure 97.5% US audience and 99.4% English-speaking. Reached content monetization approval and began earning ~$130/month in payouts.
02Where it is today
Page has been dormant since March 8, 2026, roughly seven weeks at time of valuation. The 90-day earnings average dropped to $74/month from the pre-dormancy run rate, but monetization approval and payout configuration are still active and transferable.
03Why the owner is exiting
Owner doesn't have time to keep posting. Looking to transfer to an operator who will resume the cadence and recover the run rate. The asset trades at a discount to its pre-dormancy earnings precisely because of this.

Publisher Market Professional Asset Valuation

Estimated market value

Headline

$1,421

Confidence range

$1,208 – $1,634

Confidence level

Medium

The $1,421 ask sits inside the Publisher Market range. An offer under $1,208 lands below the range Publisher Market published, and the seller reads it with the same report in hand.

Asset snapshot

Audited by Publisher Market before publication

Owner: Released after NDA
Niche: Food
Page URL: Released after NDA
Tier-1 audience: 99.4%
Monetization: Approved + residual earnings (dormant since 2026-03-08)
Payouts: Fully configured
Violations / suspensions: None reported
Last posted: 2026-03-08

What is driving value

Why this asset is strong

Monetization approval is active and transferable

Approval is the highest-friction barrier to monetizing a Facebook page. A buyer acquiring this asset gets approval immediately, without going through Meta's review process. Single most valuable element of this asset.

97.5% US audience

Audience is almost entirely US-based. US viewers generate the highest content monetization rates. As strong a demographic profile as a Facebook page in this niche can have.

Clean compliance status

No active violations, no restrictions, no suspensions, no payout issues, even after seven weeks of dormancy.

Documented pre-dormancy earnings

Page was earning approximately $130/month before posting stopped. Demonstrates that the asset can produce revenue when active.

Food niche is durable

Food is one of the most consistent niches on Facebook for content monetization. Buyer demand is steady. Does not face platform-risk discounts of politics or news pages.

What is limiting value

What a buyer takes on

The page has been dormant for seven weeks

No posts since March 8, 2026. This is the single largest factor pulling the valuation down. The 90-day earnings average ($74) reflects a page that is no longer being actively content-fed, which means a buyer evaluating the asset today sees declining numbers in the dashboard. This is fixable. Resuming a regular posting cadence would begin restoring earnings within 30–60 days.

Current earnings are below broker threshold

At $74/month, this asset sits below the earnings threshold where most brokered marketplace transactions occur. A formal broker listing typically requires $300+/month in earnings to attract qualified buyer interest. At current levels, the asset is more naturally suited to a private direct sale than a brokered listing, also fixable by lifting earnings before listing.

Audience size is small

8,260 followers is a modest audience. Not a negative on its own, small US-heavy monetized pages are the easiest pages to grow because the audience is high-quality. But absolute audience size affects the absolute earning ceiling, which in turn affects buyer perception of upside.

Self-reported data (not yet verified)

Confidence is set to Medium because the data has not been independently verified with screenshots from the Professional Dashboard. A verified asset commands a higher offer and a faster close than a self-reported one, especially important for a dormant page where pre-dormancy earnings history is the upside story.

Publisher Market growth plan

Revenue, now and next

The first figure is what the asset earns today. Everything under it is what Publisher Market does with an asset like this one, move by move, with the assumption behind each range in the open. A following on one platform is the start of a media business, not the end of one.

Today, audited by Publisher Market$74
SearchOpen Google Discover+$100
SyndicationSyndicate the articles+$100
After the plan, per month$300 to $3004.1× to 4.1× today's figure, modelled

The listing's own figureModelled, low caseModelled, up to the high case

1SearchOpen Google Discover+$100
+$100 per month
The move
The same stories the pages post, published as articles on the site, reach readers through Discover in the Google app. A network that earns on Facebook earns about as much there.
The arithmetic
About what the pages earn on Facebook: 80% to 120% of today's $74.
What it takes
Article and image templates on the site, then daily publishing.
2SyndicationSyndicate the articles+$100
+$100 per month
The move
The same articles on MSN, NewsBreak, SmartNews and partner networks, paid on their views.
The arithmetic
About half of what Google Discover earns: 50% of $100.
What it takes
Feed setup and partner applications.

From the valuation report

Note 1 · +$8.2K to headline (6.75× lift)
Resume posting and grow earnings to $500/month
Single highest-leverage action available, and the math is direct. At the current $74/month, the asset is valued at $1,421. At $500/month, the same formula produces a valuation of approximately $9,600, a 6.75× lift in asset value from a single change. Pre-dormancy earnings were already at $130/month with no active growth effort. Reaching $500/month with consistent posting is realistic within 90–120 days for a clean, US-heavy, monetization-approved page in the food niche.
Note 2
Verify and document the earnings history
Providing screenshots of the Professional Dashboard, payout history, and audience breakdown raises the confidence level from Medium to High. Especially important for a dormant asset because a verified pre-dormancy earnings history gives a buyer the confidence to value the upside, not just the current state.
Note 3
Begin posting again before listing
If a sale is the goal, even a few weeks of resumed posting before listing changes the trajectory line in the dashboard from 'declining' to 'recovering.' Buyers respond to direction more than absolute numbers, a recovering page reads very differently to a buyer than a dormant page, even when the absolute earnings are similar.

Rather not run it yourself

Publisher Market runs publishing businesses for owners who prefer not to run them day to day, on this plan or one written for the asset after close. A separate conversation, and it changes nothing about this transaction.

How Publisher Market runs assets

A scenario, not a forecast. Publisher Market modelled these figures from the listing's own numbers and the assumptions shown, for a buyer who runs the plan. Platform policy, market rates and execution decide the outcome, and Publisher Market guarantees none of it.

Locked

What opens after the NDA

A Certified asset stays anonymous in public so the seller is not announcing an exit to their own audience and their competitors. You ask, the seller decides, and the tri-party NDA opens the rest.

Locked

The owner, the page and site names, and the direct links
The seller's full confidential description
The standardized data room: payout statements, traffic exports, and entity records

Private detail

Sign in to ask for access

The owner name, the asset names, the direct links, and the full confidential description open once the seller approves your request.

What you are buying

What transfers at close

The operating entity that holds the Business Portfolio. You acquire the entity, not the page on its own.
Admin rights, added in stages across a 48 to 72 hour transitional window so the handover does not trip a platform review.
Monetization setup and payout configuration exactly as the seller runs it today.
The full content archive and posting history on the asset.
Connected accounts, automations, and documentation named in the listing.

Transferring the entity keeps monetization and payout history intact. The seller confirms the exact inventory in writing before escrow funds, and anything the listing does not name is not part of the transfer.

Verification and diligence

What Publisher Market checked, and what it did not

Publisher Market audited this asset before the listing went live. Verification is a review of evidence the seller produced, not an audit opinion, and it does not replace your own diligence.

Checked before publication

Revenue history against the payout and network statements behind it.
Payout records on the platforms the asset earns from.
Compliance history, including violations and suspensions on record.
Account health and the standing of the operating entity.
Traffic and reach data, pulled from the source rather than a screenshot.

Still yours to check

Future performance. Verification covers what happened, never what happens next.
Platform policy decisions, which sit with Meta and the ad networks and change without notice.
Fit with your tax, legal, and financing position.
The full document set, which opens in the data room once the NDA is signed.

Publisher Market re-confirms payout status and account standing during the transitional admin window, before escrow releases to the seller.

How the deal runs

Publisher Market runs this sale, from first contact to funds release

01
Verify your identity
Buyers anywhere complete KYC through Persona before Publisher Market opens anything. Escrow and identity partners apply their own country coverage.
02
Sign the tri-party NDA
Buyer, seller, and Publisher Market sign through PandaDoc. The brand name, the handles, the direct links, and the private figures open to you on signature.
03
Publisher Market opens the data room
Publisher Market has already run its diligence: revenue against payout statements, traffic from the source, compliance history, and the operating entity. The Professional Asset Valuation sits beside the documents.
04
Offers go through Publisher Market
You make your offer to the brokerage team, not to the seller. Publisher Market presents every offer, carries the seller's answer back, and keeps every buyer on one timeline.
05
LOI and terms, with Publisher Market in the middle
Publisher Market drafts the letter of intent and the transfer terms from its entity-transfer templates, and works the open points between you and the seller until both sides sign.
06
Escrow.com settlement and a Publisher Market-managed transfer
You fund Escrow.com directly, and Publisher Market never holds the money. Publisher Market manages the transfer step by step, the seller provides transitional support, and Escrow.com releases when you confirm the last milestone.

This is a Publisher Market brokered sale. Identifying detail opens after the tri-party NDA, every offer passes through Publisher Market, and purchase funds settle through Escrow.com and never touch Publisher Market.

Read the full process, both sides →

After close

What happens after the sale

The handover

Admin access moves in stages across 48 to 72 hours while the seller stays in place. Where the listing includes seller transition help, the listing names the window and the scope.

The first weeks

Posting cadence is the whole job on a social asset. Output drops the week a page changes hands more often than anything else does, so plan the calendar before the transitional admin window opens.

If you would rather not run it

Publisher Market runs publishing businesses for owners who prefer not to run them day to day. That is a separate conversation with the marketplace team, and it changes nothing about this transaction.

Questions and answers

Nothing answered yet

Ask the seller in public. The answer posts here for every buyer, so the same question is not asked over and over.

Ask a question

Disclaimer

Before you rely on these figures

Every earnings figure on this listing is reported by the seller, stated as a range, or modelled by Publisher Market, and none of it is a promise of future results. Growth ranges are scenarios built from the listing's own numbers and the assumptions shown beside them, not forecasts. Verify every figure in your own due diligence before you commit. You are responsible for that diligence and for your decision to buy. Publisher Market brokers this sale and runs the diligence with you: payout statements, traffic sources, compliance history and the operating entity.

A Professional Asset Valuation is an opinion derived from data the seller submitted and Publisher Market's own method. It is not an audit, an appraisal, or a guarantee of value, and Publisher Market makes no warranty of its accuracy. Sellers warrant the accuracy of everything they submit.

Asking price

$1,421

Asking 1.6× the yearly profit of $888

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Seller

Publisher In a Box Inc.

Member since Sep 2026 · Identity verified

About the broker

Publisher Market Brokerage Team

United States

All marketplace listings are brokered by Publisher In A Box. Commission and transaction fees are disclosed up front.

Buying advice

Buying on Publisher Market costs nothing. What to do, in order:

Before you make an offer

1.Unlock the listing and read the valuation, the limits and what transfers before anything else.
2.Ask for twelve months of payout statements and the traffic source, in a thread or in public Q&A.
3.Check the audience market against how you plan to earn from it.

After an accepted offer

1.Sign the tri-party NDA. The data room opens with the documents behind every figure.
2.Fund Escrow.com directly. Publisher Market never holds the purchase money.
3.Plan the first thirty days before the 48 to 72 hour admin handover starts.